adidas
Tennis Wimbledon '22

Role:
Concept,
Art Direction,
Social Media Rollout

@TBWA

The 2022 Wimbledon x Parley collection launch was meant to show tennis and its stars in a way the category usually doesn’t.
    So with the world’s top tennis players, a nod to mother nature, and some unlaced whimsicality. So it did exactly that.